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Chinese developers are preparing their own “Steam” an online gaming store by TikTok creators

ByteDance, the company behind TikTok, is developing a new platform called GameTop a global online gaming marketplace that could become a serious competitor to Steam, Epic Games Store, and GOG.

🧩 What’s known so far:

GameTop is planned for both the Chinese and international markets — ByteDance is already hiring globally.

The platform will feature player profiles, badges, chats, and AI-powered tools for content creation.

The project aims to merge gaming, social interaction, and user-generated content — a formula ByteDance knows very well.

🚀 Why it matters:

As a game development studio, we’re excited to see new distribution ecosystems emerge.

Fresh platforms mean new opportunities for indie and mid-size studios to reach players — and more freedom in how games are discovered and monetized.

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📌 The competition in digital distribution keeps growing, and that’s great news for developers and gamers alike.

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